OVERWEGINGEN OM TE WETEN OVER KOSTEN PER DUIZEND (CPM)

Real-time bidding has taken off as one ofwel the most popular ways for marketers and advertisers to buy ad impressions in the 2020s.Cost Versus Performance: Balancing cost with performance kan zijn key in programmatic advertising. Agencies should not only focus on the lowest cost but also consider the value brought by advanced targeting capabilitie